Business Concentration


Even the best artist or designer needs to know the business behind their craft.

In an effort to provide business expertise to our students, CCS has partnered with Walsh College, the area's premier business school, to offer a set of four courses in business studies. This group of courses, referred to as a “concentration," is similar to a “minor” but requires fewer courses to complete. Once you've finished these courses, a Certificate of Completion will be issued to you and "Business Concentration" will appear on your official transcript.


  1. Curriculum

  2. Faculty

  3. Format

  4. Implementation

The four courses required to complete the Business Concentration include the current required Business Practices (DAS 213), plus the three new CCS/Walsh courses.

Students may select the three CCS/Walsh courses as liberal arts electives or general electives, allowing them to complete their major and the Business Concentration within the 126-127 credits required to graduate. 

Students also have the option of enrolling in just one or two of the CCS/Walsh courses, but in doing so forego the Certificate of Completion and the Business Concentration notation on their official academic record.

The following courses make up the Business Concentration:

Business Practices (current CCS required course DAS 213)

This course prepares students to function as professional artists and/or designers. It provides an introduction to contemporary business theories, trend analysis, and branding techniques and practices. As well, students learn and use basic project management principles, project costing models, and the elements of business plan design.
(Prerequisite(s): DEN 108, DFS 100)

Branding and Self-Image Management (DAS 313)

This course prepares students to connect their creative practice with prospective customers and clients through the study of contemporary marketing techniques. The course builds on knowledge gained in DAS-213 Business Practices to deepen student understanding of fundamental business concepts and methods.  
(Prerequisite: Business Practices)

Money Management Skills for Artists and Designers (DAS 314)

This course instructs students in principles of financial management specifically related to the needs of artists and designers. It builds on knowledge gained in DAS-213 Business Practices to deepen student understanding of fundamental business concepts and methods. Through coursework and practice, students develop a set of skills and tools relevant to operating a small or growing start-up company, working in an independent freelance practice, or working in a corporate design studio or other creative environment.  (Prerequisite Business Practices)

Advanced Business Skills for Artist and Designers (DAS 315)

Students in this course are exposed to advanced concepts and practices of business leadership. The focus will be on translating the knowledge of leadership into sound practices that support artists or designers and the creative work they pursue.  The primary concepts in this course will include leadership theories and teambuilding practices to create an understanding for how to integrate the artist/designer into the creative marketplace. Students will complete a leadership portfolio and a teambuilding project.  (Prerequisites:  DAS-213 Business Practices; Branding & Image Management and Money Management)

Walsh College faculty have developed a set of three courses tailored to CCS students that will provide the opportunity to learn how to start entrepreneurial ventures, or to be effective creative leaders within an existing corporate environment.  Walsh College faculty will teach the courses on the CCS campus.   

The courses will be taught as a hybrid, meaning that a portion of the course will be in the classroom and a portion will be online. The courses will also run on an 11-week schedule but require the same amount of work as a 15-week 3-credit Liberal Arts class. This means that students will be expected to devote extra time each week to completing work with the benefit of having the end of the term free to complete work in other classes.

The Business Concentration is being phased in incrementally. Fall 2013 will see the Branding and Self-Image Management course introduced. Branding and Self-Image will also run in winter 2014 along with the launch of Money Management Skills for Artists and Designers. Advanced Business Skills will launch in fall 2014 and run along with Branding and Self-Image Management and Money Management for Artists and Designers. In subsequent semesters, the classes will rotate to ensure enrollment flexibility.

Designed and created by DDM Marketing & Communications.