Guest Lecture by Brian Dooley, SVP at Leo Burnett

January 23, 2019

Guest Lecture by Brian Dooley, SVP at Leo Burnett

On Tuesday, September 25, and Wednesday, September 26, Brian Dooley, Senior Vice President/Director of Integrated Production at Leo Burnett, was a guest lecturer in the Advertising department.

Dooley discussed the importance of creativity and production when producing a Super Bowl commercial, and also talked about how he and Leo Burnett have done that with real-life agency case studies and examples. Dooley also critiqued the students’ Super Bowl commercials in the Television Commercial Production class.