Community Outreach & Engagement
Thursday, July 9, 2020
2:00 – 2:30 pm
The Future Can't Wait
Paul Siebert in conversation with Dean of Graduate Studies, Ian Lambert
As change accelerates and the future unfolds faster, design is a powerful tool for building and applying Strategic Foresight for innovation initiatives. New methods for analysis and visualization are emerging as impactful ways to generate concepts and shared understanding around a set of human-centered possibilities.
About Paul Siebert:
Paul Siebert is Director of Advanced Design at Brunswick—the worlds leading recreational marine company with premium brands including Boston Whaler, Sea Ray, Lund, Harris and Mercury Marine. Paul leads foresight on the future-of-boating and design for growth initiatives. He has an extensive background in product and service innovation for the workplace and fitness industry. Paul has a Masters in Human-Centered Design from the Institute of Design at IIT in Chicago and a BA in Industrial Design from College for Creative Studies in Detroit.